OVERVIEW

Challenges

91% of children will go to primary school…but 68% of them will reach the last grade of primary without minimum levels of proficiency in reading.

Needs

Here students never learn how to actually do. It’s about learning the answer and writing it correct on a test. So many graduate but have no skills. Ephriam, 21, Nairobi

Market

Emerging market revenue could be 7-15B USD. If Governments commit to blended learning in public schools, then revenue and users would almost double.

Impact